Turn your business idea into a brand people remember.
Step-by-step frameworks to define your positioning, design your identity and launch in 30 days. Learn it yourself with the eBook and roadmap, or build it with us 1-on-1.
- A clear plan for strategy, identity and launch
- Instant digital download, start today
- Options from $9.99 to hands-on coaching
A good idea isn’t enough. Most brands get stuck in the same three places.
No clear position
You can describe what you sell, but not why anyone should choose you over the alternatives.
An identity that doesn’t hold together
The logo, colours, voice and website each say something slightly different, so nothing sticks.
A launch with no plan
Weeks go by tweaking details instead of shipping, and there’s no sequence for what to do next.
Create. Develop. Grow.
One framework that takes you from rough idea to a brand you can launch, in the order it should be done.
Create
Define who you serve, what you stand for and how you’re different. Leave with positioning you can say in one sentence.
Develop
Turn that strategy into a name, visual identity and voice that work together everywhere your brand shows up.
Grow
Follow a day-by-day 30-day launch plan, then use the workbook to keep building momentum after launch.
Pick the level of help you need.
Every option is a digital download you can start using today.
30 Day Brand Launch Roadmap
- Day-by-day launch plan
- Keeps your launch on track and on time
- Best if you already know your brand
The Brand Builder’s Toolkit
- Everything to go from idea to launch
- Guided exercises, not just theory
- Choose a version above to check out
Create. Develop. Grow.
- The complete branding eBook
- Strategy, identity and storytelling
- Best if you want to learn the method
Ultimate: the full toolkit plus 1-on-1 coaching
Everything in Deluxe, plus a 3-day series of 1-on-1 calls. You walk away with a finished brand identity document: name, positioning, colours and voice.
Built with the same method
We don’t just write about brand building. We use this framework to launch our own projects.
AkhiBrowser
An independent browser built on open-source Firefox that filters the web right on your device. The toolkit turned complex on-device AI into a clear consumer brand and a straightforward freemium model.
Read the case study →What we did
- Brought the core message back to its essence: filter the web, right on your device
- Designed the visual identity and the AkhiBrowser Shield
- Launched with a clear split: free filters, Premium for parents and power users
ChilledPunks
An independent music label and platform for underground genres, from Lo-Fi to House. The toolkit turned a constant stream of tracks into a recognisable brand with a repeatable way to release.
Read the case study →What we did
- Sharpened the mission: artists keep 90% of their royalties
- Set one visual line across Instagram, Spotify and YouTube
- Turned the 30-day roadmap into a repeatable Release Framework
Minitoon.Games
An independent studio making casual, mobile-first games. The toolkit brought separate games together under one recognisable studio brand, with a fixed playbook for every release.
Read the case study →What we did
- Positioned the studio as a mark of quality: casual fun, playable anywhere
- Built a universal framework for icons, banners and interface
- Turned the roadmap into a Game Release Playbook
Reza Webdesign
A digital agency building conversion-focused websites for small and mid-sized businesses. The toolkit moved it from competing on price to selling strategic packages with recurring revenue.
Read the case study →What we did
- Redefined the offer: not a website, but an automated lead machine
- Built a structured Client Onboarding Toolkit
- Launched Webdesign-as-a-Service within 30 days
Questions, answered
Which option should I choose?
If you want to understand branding properly, start with the eBook. If you already know your brand and need to launch, get the 30-Day Roadmap. If you want both plus guided exercises, the Deluxe Toolkit is the best value. If you’d rather work it through with an expert, choose Ultimate.
How do I receive my purchase?
All products are digital downloads. After checkout you get access to your files straight away, so you can start the same day.
How does the 1-on-1 coaching work?
The Ultimate version includes a 3-day series of short 1-on-1 calls (15–30 minutes each). Together we work through your brand identity, and you finish with a written identity document covering name, positioning, colours and voice.
Is this for me if I’m just starting out?
Yes. The framework is designed for founders, creators and small businesses starting from zero, as well as existing businesses that want to sharpen their brand.
How can I pay?
You can pay securely by card through Stripe or with PayPal at checkout.
Can I earn by recommending CDGBrands?
Yes. Join the affiliate programme and earn a commission on every sale you refer.
I have another question.
Send us a message through the contact page or the chat in the corner, and we’ll get back to you.
Stop guessing. Start building.
Read the first chapter free, or jump straight into the toolkit.